Just A Fucking Candle: No Luxury. No Wellness. No Bullshit.
A project in Norfolk, UK by Nuno Soares007days
:
04hours
:
01minutes
Status: Active
A brutally honest small-batch candle brand from the UK. Smells good. End of story.
Backers: 5
Average Daily Pledges: £7
Average Pledge Per Backer: £36
Funding: £180 of £500
Dates: Jan 14th -> Feb 14th (31 days)
Project By: Nuno Soares
Backers: 5
Average Daily Pledges: £7
Average Pledge Per Backer: £36
Funding: £180 of £500
Dates: Jan 14th -> Feb 14th (31 days)
Project By: Nuno Soares
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Latest News
Behind the Scenes (No Drama Edition) 
February 2nd - via: kickstarter.com
There’s a version of this update where we show chaos, spilled wax, and late nights. This isn’t that. This is us measuring flame height.Because that’s how you make sure a candle burns properly. Most of the work behind JAFC looks like... (Read More)
The Scents (Not Like…)
January 26th - via: kickstarter.com
Familiar ideas. Unfamiliar execution. The “Not Like…” collection exists because we’re tired of lazy candle clichés. You’ve smelled these categories before.Just not like this. Not Like LavenderSmells like lavender. Just not the one your... (Read More)
The Scents (Smells Like…)
January 22nd - via: kickstarter.com
Mood over marketing. This collection came first. We didn’t start with fragrance notes.We started with how things feel. The “Smells Like…” candles are named after moods, moments, and states of mind, the ones you actually recognise, not the... (Read More)
The Collections
January 21st - via: kickstarter.com
(Why We Didn’t Just Make “A Range”) Most candle brands dump everything into one big “collection” and call it a day. We didn’t. JAFC is built around two very deliberate lines, because not every candle needs to mean the same thing or talk... (Read More)
The Box Labels
January 20th - via: kickstarter.com
We tested a lot of label ideas.Different finishes, textures, alignments — all the things normal people don’t notice but we obsess over. Some were too shiny.Some felt like they belonged on discount wine bottles.Some just screamed try-hard. So we... (Read More)
The Tone of Voice
January 19th - via: kickstarter.com
We don’t write marketing copy.We write eye-rolls in sentence form. The tone of Just A Fucking Candle is simple: Honest, not humble. British-witty, not American-snarky. Confident, not loud. Every line — on a label, a box, or this page — has a... (Read More)
The Boxes
January 15th - via: kickstarter.com
Black or white.Gloss or matte.We tried both, and a few in between. Some looked sleek but felt cheap.Some looked premium but tried too hard. We wanted packaging that didn’t scream “look at me” — just something that quietly says “we give a... (Read More)
The Jars
November 5th - via: kickstarter.com
We tested a lot of jars.Some felt right.Some looked like cheap yoghurt pots. Turns out, finding something simple that doesn’t look simple is harder than you’d think. We wanted a jar that feels solid, minimal, and unapologetic, the kind you’d... (Read More)
Why We Exist
October 27th - via: kickstarter.com
Most candle brands promise peace, balance, and enlightenment.We promise none of that. We built Just A Fucking Candle because we got tired of packaging words that meant nothing."Luxury." "Mindfulness." "Wellness."All buzzwords. No backbone. So we... (Read More)
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