Cubetto - Hands on coding for girls and boys aged 3 and up

A project in Islington, UK by Primo Toys

Funding Successful

A playful programming language you can touch. Montessori approved, and LOGO Turtle inspired. Learn programming away from the screen.
Backers: 6553
Average Pledge Per Backer: $244

Funded: $1,596,458 of $100,000
Dates: Mar 8th -> Apr 7th (30 days)
Project By: Primo Toys
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Last Updated: April 7 @ 06:01 -0400 GMT


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Latest News

Cubetto Is Back: Register to Win!

April 3rd - via:
This little robot teaches preschoolers how to program in a Logo-style language without a screen. Kids use programming blocks plugged into a special base to make Cubetto turn and move (Read More)

Startups Kano and Cubetto sell coding toys that teach children to become computer engineers

November 4th - via:
So you want your kid to grow up to be Mark Zuckerberg? Get them started early. Toymakers are creating everything from board games to wooden logic puzzles (Read More)

Pittsburgh Tech Startup Digital Dream Labs Files Lawsuit Against Crowdcube & Kickstarter Alum Primo Toys For Patent Infringement

June 24th - via:
Just a few months after Crowdcube #FundedClub member Primo Toys raised nearly $1.6 million through its Kickstarter initiative for educational toy Cubetto, (Read More)

Crowdcube #FundedClub Member PrimoToys Finishes Kickstarter Round; Scores $1.5M For Coding Toy "Cubetto"

April 7th - via:
Cubetto combines Montessori learning principles with computer programming concepts. (Read More)


March 31st - via:
It's more than a sum. It's a testament to possibility, opportunity, transformation. It's greater than great, and we thank you for letting us share this moment with you! Thank you so much, from us all at Primo HQ. We praise you, every single one of... (Read More)

Stretch goal update, TIME Magazine

March 20th - via:
New blocks update We’re on a direct line with China to expedite production of our 3 new blocks. We'll soon have a delivery date and an upgrade option. New maps & stories Our pen smiths and artists are ready to go! The next 4 of 8 new maps and... (Read More)

500k and 2,000+ Backers!

March 18th - via:
Backers great and mighty! Wherever you came from! Thank you! You got us to $500k. More than a sum, it is a huge step forward in creating this new standard in coding for kids. It's 3 new blocks we're adding to the list. It's more learning, more play,... (Read More)

Doubled the Double! Managing rewards

March 16th - via:
Backers! 400%+ and racing! Our second stretch goal is getting closer by the minute. We want to get these new blocks made, and we're also figuring out a way to let you all enjoy a few at gratis.There's been some confusion on rewards, so we wanted to... (Read More)

Wooden play-set that teaches pre-schoolers coding smashes $100k Kickstarter goal

March 16th - via:
A tech-infused wooden toy play-set designed to teach pre-schoolers the basics of coding has smashed its Kickstarter fundng goal by more than 400 per cent. (Read More)

300%! Stretch Goal 2! New idea!

March 13th - via:
Mighty Backers! 300% funded in less than a week! just WOWZA! And of course thank you! After a day long trip we're in Austin TX for the first leg of our US roadshow. The sun is shining, and the weather is sweet!Onto stretch goal N2! $500k - Three New... (Read More)

$250k, and a free map for all!

March 11th - via:
We just wizzed past our first stretch goal at $250k! A special mention to Sean who tipped us over the line! Thank you Sean! And thank you all!This means:x2 World Maps and Story Books in all CUBETTO rewardsx4 World Maps and Story Books in all... (Read More)

New maps!

March 11th - via:
Backers big and small! Thank you for getting us to more than double our original goal at £200k, on our 3rd day! We're now doubly excited about the direction this could go. We think you will be too, and we have a celebratory surprise! A new map!... (Read More)

Day 3 - Mini update

March 10th - via:
We're closing for the day, but wanted to part with some news that might excite you.  Media love! Fast Company featured Cubetto both in Co. Design and Co. Create, while other reviews came from Fatherly, Dezeen and Geeky Gadgets. We were also listed... (Read More)

More blocks, more stretch goals!

March 10th - via:
We're still gobsmacked! $100k in a record 17 hours. Now on $165k in less than 48 hours, with almost 800 backers! Welcome to Primo Toys, and thank you! We have 1 stretch goal so far, but have more in store, and need your help deciding where to take... (Read More)

Thank You! + Stretch Goals!

March 9th - via:
Thank you! All of you! $100k+ in 17 hours! Ben is on a call with our supply chain partners as we speak to kick off production. Cubetto will be with you sooner than you think! Stretch Goal Time! Stretch Goal 1. $250k - More Maps, More... (Read More)

Crowdcube #FundedClub Member PrimoToys Launches Kickstarter For Coding Toy; Overfunds in Less Than 24 Hours

March 9th - via:
On Tuesday, PrimoToys turned to reward-based crowdfunding platform Kickstarter to raise $100,000 for its new coding toy, Cubetto (Read More)

"Congratulations! Today is your day. You're off to Great Places! You're off and away"

March 8th - via:
A bit of Dr.Seuss seems like a fitting start to the journey we're on. We've hit more than $70,000 from 340+ backers, in less than 12 hours. Thank you! And a warm welcome to our community! We're sure your children, and yourselves, will love what... (Read More)

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